About Us
Can we really trust
sustainable products and services?
Our Name is our Benchmark
Our Mission Statement
"At Naturally Sustainable our mission is to restore human vitality and planetary health through a unified, non-toxic lifestyle. We empower you to thrive across our Four Pillars of Health - Nutrition, Physical Movement, Restorative Sleep and Mental Resilience - by replacing synthetic stressors with Regenerative and Plastic- Free solutions.
From the nutrient density of our organic pantry to the healing power of Ecotherapy, we are dedicated to building a world where a healthy home and thriving earth are one and the same."
Here is how I vet a product for Naturally Sustainable:
"Today, I don't just 'shop' for my platform, I perform a MATERIAL AUDIT."
I benchmark the company or organisation against a set of standards, and I set the bar very high. If traceability isn't there or the material integrity is compromised by synthetic shortcuts, it simply doesn't make the grade, and it will not be offered in our store."
We have three excellent benchmarks, operated by three completely different organisations:
B CORP
B Corp Certified companies, organisations that have voluntarily undertaken a rigorous assessment of their business structure to achieve their certification - which they must renew every three years. We have a growing number of B Corp Companies on our web platform, bookmark our page, we are an excellent up to date resource of Environmentally Social Governance (ESG) companies.
SOIL ASSOCIATION
We are proud to outreach on behalf of the Soil Association, you may know them well their Organic Certification of food products, however their sustainable certification programmes extends across beauty and wellbeing, fashion and textiles, catering , farming and forestry. Once again many of our partners have Organic Certification in particular in beauty and nutritional health products. Farming in Protected Landscapes is a major UK wide initiative; a joint report with National Parks England highlighted that over 7000 farmers are involved in nature-friendly projects.
BSI
The British Standards Institute form the backbone of internationally recognised standards. Consumers that want to see proof of an arduous and rigorous examination of BSI Sustainability standards, follow this
link****
to explore the multiples of standards that BSI provide across all industries including BS EN ISO 14001, ISO 50001, ISO 14068, Net zero, and more.
Look for the BSI Kite Mark for BS ISO 14068-1**** Carbon Neutral Products. Morrisons Supermarkets achieved 60% reduction in carbon footprint for their free range eggs as part of this initiative. One of our corporate partners New English Teas**** is accredited to SA8000(R) a USA based global equivalent to BS EN ISO 9001 and 14001.
The food sector is a primary focus for BSI due to its high GHG contribution, estimated at 34% of all global emissions. Expect to see more BSI Kitemarks and if there is one product you feel should be kitemarked -
tell us. If we agree with you we will action a benchmark.
Founded in 2018 Naturally Sustainable is operated by people with decades of experience in supply chain
benchmarking and certification.
The organisation was created specifically to promote sustainable best practice.
We chose to create a promotional vehicle capable of giving pleasure, knowledge and experience to our audience focusing on the Four Pillars of Health - nutrition, exercise, sleep and mental resilience.
We are an independent, pragmatic organisation, working alongside nationally respected UK companies such as British Standards Institute (BSI), Ordnance Survey, the Soil Association, English Heritage, the Royal Horticultural Society and the National Trust for Scotland.
Our business is by nature a research organisation, and at its core we too identify the need to be transparent, accountable and socially and environmentally responsible. We do this by being a active member of the UK's SME Climate Hub and by promoting companies that are either Soil Association or B Corp Certificated.
Our What we Do page digs a little deeper into how we work with our national business partners.
Our Story
"For decades, my world was defined by the uncompromising precision of aerospace and nuclear engineering. In these high-stakes industries, 'good enough' does not exist - everything must be measured, verified and safe.
When I retired and founded Naturally Sustainable, I brought that same 'zero error' mind set to the most important of all: home.
The real shift happened during COVID. As the world's supply chains faltered, I saw a parallel crisis in our domestic spaces - a hidden surge of toxins and plastics that were compromising our Four Pillars of Health.
I realized that my years of consulting on complex systems were actually a preparation for this: helping families navigate the steep learning curve of building a truly plastic-free, non-toxic life. Today I use my engineering lens to curate solutions that are as precise as they are planet friendly, because your health deserves nothing less than aerospace-grade integrity."
Founder in deep discussion with colleagues about "Zero-Error" in Home Energy Management Systems
"In aerospace, a 1% margin of error is a catastrophe. When I retired, I realized the average home has a much higher 'failure rate' when it comes to toxic exposure.
I decided to apply the same precision audit I used for engineers building wings and fuselages to the products in my pantry, in my laundry, my bathroom and my bedroom."
People Ask
What are endocrine-disrupting chemicals (EDCs)
EDC Free Laundry DetergentsThe Soil Association highlights that microplastics, known in its technical term as endocrine-disrupting chemicals (EDCs) are widespread contaminants in food, cosmetics, laundry detergents and the environment, interfering with hormonal systems and posing risks to fertility, metabolism, and immune health. Common EDCs include pesticides used in non-organic farming, flame retardants, and plastics.
Your front of mind questions on products has to be: Is it non-toxic? Is it plastic-free. Cosmetics, woman's health products, food and laundry products are all available on this site plastic free. Your bedding should be natural materials - cotton or wool. The Soil Association certification for textiles - GOTS - Global Organic Textile Standard is the reference to look for.
How do we really become plastic free
Non-Toxic Personal CareHere's where to start:
Choose clean personal products, look for products that are fragrance-free and free of parabens and phthalates. Avoid plastics by filtering your tap water. Eat nutrient dense organically farmed foods packed with high amounts of essential nutrients—vitamins, minerals, fibre, protein, and healthy fats—relative to their calorie count. These foods provide significant nourishment with little or no added sugars, saturated fat, or sodium, offering "maximum nutrition" without excessive calories.
We have to accept we live in a far from perfect world, but we do not have to accept one trip plastics, or synthetic products. Our three hospitality partners are plastic free and offer organically farmed foods.
What is ecotherapy
Buddy Up and Get OutsideOur Social Pillar of Health is rooted in Ecotherapy - the practice of restorative socialising within the natural world. We can help you access Regenerative Gardening workshops through the Royal Horticultural Society or the Soil Association. There is an Ordnance Survey Programme "BUDDY UP and GET OUTSIDE full of practical help to buddy up locally, or wherever you choose. Our pages include nationwide nature walks, there is sure to be one near you.
Introducing our Precision Audit Stamp
Sourcing integrity and material traceability is a precision that creates systematic health
Our job is to help families navigate the steep learning curve of building a truly plastic-free, non-toxic life.
We live in an uncertain world, one where even sustainability is questioned for its integrity. But no-one can doubt Regeneration. Using lessons learnt, it is an ongoing journey of continuous improvement actively restoring, renewing, and improving social and environmental systems.
Regen U is our confirmation that a product or service we include on this platform has been fully certified by external authorities, and is itself part of the continuous improvement cycle that Regeneration demands.
QC Logo from ID 147499469 © Dreamstime.com
Commitment and
Accredidation
Every company that commits to the SME Climate Hub must first make a commitment to reduce C02 within its organisations at three levels:
Scope 1 - All direct greenhouse gas emissions. This includes emissions from sources that are owned or controlled by the business such as company vehicles and company facilities.
Scope 2 - All indirect greenhouse gas emissions arising from electricity, heat or steam consumption.
Scope 3 - Value chain emissions related to the business’s suppliers, customers and employees. This includes emissions from purchased goods and services, transportation, the use and disposal of your sold products and business travel and employee commuting.
Interested in Being More Sustainable?
Click the link below
to find out how.
We have teamed up with the BSI Academy to help business managers quickly re-orientate their organisations to become winners in the
RACE TO ZERO
